Entrepreneurial marketing executive with more than 10 years of experience in lifestyle marketing, branding, and creative promotional strategies. Introducing products and brands to consumers, and creating a brand identity with the help of celebrity affiliation and national on site activations. Targeting specific demographics using non-traditional advertising tactics allows the marketing teams I develop to implement strategic campaigns that will generate your business sales and results. Ending with a stronger brand identity for the life of the product with the assistance of celebrity affiliation and national on-site activations. My entrepreneurial skills have allowed me to bridge the gap between products/brands and consumers efficiently.